Omnichannel Strategy for Brands
Omnichannel Strategy for Brands
Defining Discovery Commerce Reimagining Omnichannel Strategy for Brands

When serving the omnichannel consumer, brands will need to curate a seamless journey from interest to purchase on all digital channels.

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Digital Advertising Strategy Activate Full Funnel Marketing from Facebook Ads

A playbook to help brands activate Discovery Commerce to build brands and drive sales from Facebook Ads - FB, IG and the Audience Network

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Digital Advertising Strategy Activate Full Funnel Marketing from Google Ads

A playbook to help brands activate Discovery Commerce to build brands and drive sales from Google Ads - Search, Display, Video.

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Defining Discovery Commerce D2C for Consumer Brands : Omni-channel Discovery Commerce

Large multi-channel CPG brands should make it easy for consumers to discover products they love and offer a choice of shopping options - own D2C storefront, e-marketplaces or offline stores.

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Quality Score
Quality Score
Landing Page Strategy Get better Quality Scores for your PPC campaigns on Google Ads

Quality Score measures the relevance and utility of your ad and landing page to someone searching for keywords you target. Learn more on ways to achieve higher scores for your campaigns.

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Digital Advertising Strategy Three Trends Bringing the Beauty Counter Online

The pandemic has irreversibly changed consumer shopping habits in categories like beauty which dominantly sold in-store, the impact has been more visible.

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