How AI-Powered Image Customization Transforms Campaign Creative Excellence
For brands and agencies, every campaign is a high-stakes opportunity to make an impression. Creative quality and visual consistency often determine whether an ad sparks engagement or gets scrolled past. Yet, a common challenge persists: inconsistent product imagery.
Product shots sourced from different teams or catalog systems often come with varied, distracting backgrounds that don’t align with campaign themes. This creates friction in the creative process requiring manual design interventions, delayed timelines, and higher production costs.
At Shopalyst, we’ve designed a solution that eliminates these bottlenecks. Our AI-powered product image customization, available within the Experience module, empowers brands and agencies to create on-brand, campaign-ready visuals at scale.
Why This Matters for Modern Campaigns
Whether you’re a brand running festive promotions or an agency executing multi-market activations, success hinges on delivering visually consistent, consumer-relevant experiences.
With Shopalyst’s integrated AI capabilities, you can:
• Save creative time and cost by eliminating dependence on manual editing tools.
• Maintain brand consistency across geographies and campaigns.
• Accelerate go-to-market speed with ready-to-use, campaign-aligned assets.
AI + Brand Knowledge Graph
By combining AI with our Brand Knowledge Graph (BKG), we provide an intelligent workflow that transforms static catalog images into dynamic creative assets.
Background Removal
• Strip away inconsistent or cluttered backdrops.
• Get clean, professional product visuals that blend seamlessly into ad formats, landing pages, and shoppable experiences.
Background Addition
• Our platform understands about the product and the product image to create a background suitable for a product and then use AI to generate it
• Use AI prompts to place products in branded, thematic, or lifestyle-oriented settings.
• Leverage default system prompts (e.g., “Place the product on a festive background”) or craft your own to generate location-specific and campaign-relevant imagery.
• Instantly align visuals to seasonal promotions, regional activations, or product launches.
Benefits for Brands & Agencies
Unlike static workflows, our image customization capability is built for the realities of enterprise-scale marketing:
• Consistent Creative Quality – Ensure that every asset reflects your brand identity, no matter the market.
• Faster Campaign Deployment – Cut down design lead times and go live in hours, not days.
• Scalable Personalization – Generate localized, thematic visuals for multiple markets without additional effort.
• Integrated to Campaigns – Customized images are directly usable within campaign workflows, reducing friction between strategy and execution.
Deliver Campaigns That Look as Good as They Perform
With Shopalyst,brands and agencies can transform product images into campaign-ready assets instantly, ensuring every campaign is visually compelling and conversion-focused. Shopalyst helps in going beyond static catalog visuals and deliver dynamic, on-brand consumer experiences.
• Driving higher engagement through visual relevance.
• Reducing operational overheads in campaign production.
• Giving marketing teams the agility to adapt creatives in real time.