Audience Builder

Audience Targeting & Data Management Strategy How to Spot High-Value Purchase Intent Signals

Identify high-value purchase intent signals and use Shopalyst’s Audience Builder to create precise, high-converting audience segments across Google and Meta.

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The ACE Framework: Digital Success in 2025 | Shopalyst

Digital Advertising Strategy The ACE Framework: A Proven Path to Digital Commerce Success

Discover how the ACE framework can triple your conversion rates by building targeted audiences, creating engaging shoppable content, and designing seamless customer journeys.

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Audience Targeting & Data Management Strategy Amp your Custom Intent Targeting on Google Ads with purchase intent signals

Refining Custom Intent Targeting in Google Ads using purchase intent signals allows advertisers to precisely target users showing a strong purchase intent, creating opportunities for higher conversion rates and better return on investment (ROI).

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Audience Targeting & Data Management Strategy How to layer purchase intent in your Meta interests targeting

Set up targeting for your Instagram and Facebook campaigns to get your ads should show up in the newsfeed of people who are tagged by Meta with interests in the shopping category for your brand.

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