Viewpoints and insights from Shopalyst

Shoppable landing pages combine the benefits of a focused marketing page with e-commerce capabilities, allowing visitors to make purchases directly from the page without needing to navigate to a separate online store.

The landing page serves a crucial role in marketing campaigns, especially for paid advertising, email marketing, and social media promotions.

Maia is here to put the power of data-driven marketing back into marketers hands. Say hello to the AI-powered copilot and discover how it can unlock new possibilities.

Google’s recent announcement extends the life of tracking technologies that rely on a 3rd party cookie to collect data about users across the web.

With Google Chrome finally starting its gradual phase out support for third party cookies

Open Network for Digital Commerce - Everyone’s Commerce

A marketer’s guide to winning Ramadan shoppers

Shopalyst offers brands a marketer friendly platform to power Discovery Commerce:

When serving the omnichannel consumer, brands will need to curate a seamless journey from interest to purchase on all digital channels.

A playbook to help brands activate Discovery Commerce to build brands and drive sales from Facebook Ads - FB, IG and the Audience Network

A playbook to help brands activate Discovery Commerce to build brands and drive sales from Google Ads - Search, Display, Video.

Large multi-channel CPG brands should make it easy for consumers to discover products they love and offer a choice of shopping options - own D2C storefront, e-marketplaces or offline stores.