Shoppable Landing Pages
Shoppable Landing Pages
Landing Page Strategy What is a shoppable landing page?

Shoppable landing pages combine the benefits of a focused marketing page with e-commerce capabilities, allowing visitors to make purchases directly from the page without needing to navigate to a separate online store.

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Landing Page for Paid Ads
Landing Page for Paid Ads
Landing Page Strategy The role of landing pages in paid advertising

The landing page serves a crucial role in marketing campaigns, especially for paid advertising, email marketing, and social media promotions.

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Maia, AI copilot for marketers
Maia, AI copilot for marketers
Digital Advertising Strategy Maia : An AI powered copilot for Marketers

Maia is here to put the power of data-driven marketing back into marketers hands. Say hello to the AI-powered copilot and discover how it can unlock new possibilities.

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Google’s reversal on third-party cookies: what it means for advertisers
Google’s reversal on third-party cookies: what it means for advertisers
Audience Targeting & Data Management Strategy Google’s reversal on third-party cookies: what it means for advertisers

Google’s recent announcement extends the life of tracking technologies that rely on a 3rd party cookie to collect data about users across the web.

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Everything brands need to know about the crumbling cookie
Everything brands need to know about the crumbling cookie
Audience Targeting & Data Management Strategy Everything brands need to know about the crumbling cookie

With Google Chrome finally starting its gradual phase out support for third party cookies

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Defining Discovery Commerce Drive Brand Growth with Discovery Commerce

Shopalyst offers brands a marketer friendly platform to power Discovery Commerce:

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Omnichannel Strategy for Brands
Omnichannel Strategy for Brands
Defining Discovery Commerce Reimagining Omnichannel Strategy for Brands

When serving the omnichannel consumer, brands will need to curate a seamless journey from interest to purchase on all digital channels.

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Digital Advertising Strategy Activate Full Funnel Marketing from Facebook Ads

A playbook to help brands activate Discovery Commerce to build brands and drive sales from Facebook Ads - FB, IG and the Audience Network

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Digital Advertising Strategy Activate Full Funnel Marketing from Google Ads

A playbook to help brands activate Discovery Commerce to build brands and drive sales from Google Ads - Search, Display, Video.

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Defining Discovery Commerce D2C for Consumer Brands : Omni-channel Discovery Commerce

Large multi-channel CPG brands should make it easy for consumers to discover products they love and offer a choice of shopping options - own D2C storefront, e-marketplaces or offline stores.

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